I’m Ivan Radovanovic, Owner and Head Trainer of Impact House. For more than a decade, fitness has been my career, but building Impact House became an opportunity to think bigger than coaching individual sessions. It became about building the kind of training culture I believed Edmonton was ready for.

The vision was to create a home for hybrid training in Edmonton.

A space built around functional strength, running, conditioning, and performance. A place where barbells, treadmills, sleds, ergs, and turf weren’t separate styles of training, but pieces of one complete system.

As HYROX continued to grow globally, I saw an opportunity to bring that style of training and the community surrounding it to Edmonton in a meaningful way. Not simply by offering HYROX workouts, but by building an environment where athletes could train for the sport year round, develop every part of their performance, and be surrounded by people willing to work alongside them.

That vision became Impact House.

Our training philosophy is rooted in hybrid and functional performance. We train strength and endurance together. We run. We lift. We push sleds. We build capacity. Everything has intention, progression, and a purpose beyond simply making a workout hard.

But the training was only ever one part of the vision.

Community had to come first.

I wanted Impact House to be a place where someone training for their first HYROX could stand beside an experienced athlete and feel like they belonged equally. Where people challenge one another without competing against one another. Where showing up consistently, working hard, and supporting the people around you matters more than being the fastest or strongest person in the room.

Today, I’m proud that Impact House has become a home for Edmonton’s growing HYROX and hybrid community, but I still believe we’re only getting started.

My role is to keep pushing what training can look like here. Evolving our programming, developing our coaches, raising the standard, and creating opportunities for more people to discover what they’re capable of.

We built Impact House to give Edmonton a place to train differently.

Now, we’re building the community that will define what comes next.